This course gives students an essential overview of project management concepts, tools, skills, and practices to scope, plan, execute, monitor, and complete a successful project in various environments. Emphasis will be on tools that improve the student's ability to plan, implement, and manage projects during the entire life cycle, from scoping the project until its closure, including the methodologies of estimating time and costs for completion and the measurement of progress and performance.
This course will provide an examination of the measurements, tracking, and analytic tools being used to determine the effectiveness of social media platforms and websites. It will also involve the analysis of captured digital data and how it can be used to gain customer insight and make business decisions. Skills will be gained in the use of Google Analytics and other current and emerging digital analysis tools.
This Business course will examine areas of law affecting business. The legal forms of businesses; contract law; the law of sales; personal, real, and intellectual property law; and the law of negotiable instruments will comprise the principle focus of the course. International treaties and laws affecting those areas of law will also be explored throughout the course.
Principles of finance is a survey of the key concepts covered in the three general areas of finance: (1) financial markets and institutions, (2) investments, and (3) managerial finance. This course will introduce students to financial concepts including the activities of the finance manager in the planning, acquisition, and administration of funds used in a business enterprise and to evaluate and control risk.
This course introduces students to computer hardware and software, and the application for information systems and technology within an organization from a management perspective. The course examines various topics including databases, e-commerce, information based business processes, privacy and security, design and development of information systems, telecommunications, and ethics.
This marketing course covers the basics of how to satisfy consumers' wants and needs through what has been described as both an art and a science of marketing. Specifically, this course focuses on how marketers uncover consumers' wants and needs through marketing research and design strategies that best satisfy target markets.
This course provides students with the opportunity to discover the role of business in society and to explore career opportunities in business. The different business disciplines and their relationships are analyzed. Students learn team building and communication and apply that learning as they work in teams to create, implement and assess projects.